What is Internet Marketing?

Internet Marketing includes two main subjects - Promote or advertise & selling of products & services over internet. It is also known as web marketing. There are different types of internet marketing like Search Engine Optimization, Blog Marketing, Affiliate Marketing, E-mail Marketing, Article Marketing, Banner Promotion, Pay Per Click, Social Media Marketing, Pop up Ads.

Internet Marketing can be used for B2C (Business to Consumer) marketing, B2B (Business to Business) marketing & P2P (Peer to Peer) marketing. There are many benefits to the concept of internet marketing. It allows consumers to shop and conduct business from the comfort of their own home, any time of day or night, or from virtually anywhere provided they have a connection to the internet. Businesses work much more effectively with partners. Efficiency and speed have increased dramatically as business and shopping have moved to the internet. Even costs have been dramatically reduced.